The Japanese love fresh fish. However,
the waters close to Japan have not held many fish for decades. So to
feed the Japanese population, fishing boats got bigger and went farther
The farther the fishermen went, the
longer it took to bring in the fish. If the return trip took more than a
few days, the fish were not fresh. The Japanese did not like the taste.
To solve this problem, fishing companies
installed freezers on their boats. They would catch the fish and freeze
them at sea. Freezers allowed the boats to go farther and stay longer.
However, the Japanese could taste the
difference between fresh and frozen and they did not like frozen fish.
The frozen fish brought a lower price.
So fishing companies installed fish
tanks. They would catch the fish and stuff them in the tanks, fin to
fin. After a little thrashing around, the fish stopped moving. They were
tired and dull, but alive.
Unfortunately, the Japanese could still
taste the difference. Because the fish did not move for days, they lost
their fresh-fish taste. The Japanese preferred the lively taste of fresh
fish, not sluggish fish.
So how did Japanese fishing companies
solve this problem? How do they get fresh-tasting fish to Japan? If you
were consulting the fish industry, what would you recommend?
Too Much Money
As soon as you reach your goals, such as
finding a wonderful mate, starting a successful company, paying off your
debts or whatever, you might lose your passion. You donít need to work
so hard so you relax.
You experience the same problem as
lottery winners who waste their money, wealthy heirs who never grow up
and bored homemakers who get addicted to prescription drugs.
Like the Japanese fish problem, the best
solution is simple. It was observed by L. Ron Hubbard in the early
"Man thrives, oddly enough, only
in the presence of a challenging environment." ó
L. Ron Hubbard
The Benefits of a Challenge
The more intelligent, persistent and
competent you are, the more you enjoy a good problem.
If your challenges are the correct size,
and if you are steadily conquering those challenges, you are happy.
You think of your challenges and get
energized. You are excited to try new solutions. You have fun.
You are alive!
How Japanese Fish Stay Fresh
To keep the fish tasting fresh, the
Japanese fishing companies still put the fish in the tanks. But now they
add a small shark to each tank. The shark eats a few fish, but most of
the fish arrive in a very lively state.
The fish are challenged.
Instead of avoiding challenges, jump into
them. Beat the heck out of them. Enjoy the game.
If your challenges are too large or too
numerous, do not give up. Failing makes you tired. Instead, reorganize.
Find more determination, more knowledge, more help.
If you have met your goals, set some
bigger goals. Once you meet your personal or family needs, move onto
goals for your group, the society, even mankind.
Donít create success and lie in it. You
have resources, skills and abilities to make a difference.
Put a shark in your tank and see how far
you can really go!